World first for Bowens
Product news
29 November 2007 11:16
Bowens has launched a unique, affordable ringflash photography solution that is set to take the market by storm. The pioneering, lightweight Ringlite Converter, developed over the past nine months, is a ‘world-first’ product for the Essex-based lighting group.
Robert Cook, Bowens marketing manager said: “We’ve been looking at developing a wider range of reflectors and this cost-efficient ringflash alternative is the first new product in this strategic review. The Bowens technical team has fulfilled the brief with a world-class solution.
At just £250 (ex VAT) this innovative converter offers photographers a robust, portable and cost-effective addition to their capture equipment portfolio.
This product makes ringflash-style photography affordable and opens up the option for the first time ever to a whole new raft of photographers who operate on tight budgets.”
Mark Aherne, Bowens technical director explained: “Traditional ringflash generally comprises flash tubes, cable and a powerpack, so the full kit required is quite unwieldy and expensive.”
“We built the converter and followed up with associated bracketry to ensure the unit would be suitable for most cameras on the market. We have created an attachment which allows photographers to convert their standard Bowens flashhead to produce ringflash-style light. Using this new converter photographers can simply put the camera lens through the centre of the light source. This creates a softer, wholesome surrounding light around the lens which reduces shadows. It can also create shadowing around the outline of the subject so users can work with a specific photographic effect.”
RingLite Converter dimensions:
Height: 35cm
Width: 22cm
Depth: 11.5cm (Inc S-Type adaptor, not including stand bracket)
Weight: 1.45Kg (including stand bracket)
For details of Bowens dealers nationwide visit: www.bowens.co.uk.