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Canon EOS 1D MARK IV

Fast, powerful, high resolution performance for professional photographers

By PA News Team

Product news

20 October 2009 09:32

Canon today announces the launch of the new EOS 1D MARK IV – a high-speed, professional Digital SLR (DSLR) camera designed to empower photographers to capture split-second moments in high resolution, under the most challenging of conditions.  Ideal for shooting action, sports, news events and wildlife photography, the Canon EOS 1D MARK IV delivers speed, power and high-resolution images, creating the perfect camera for photographers who require reliability in fast-paced, high-pressure situations.

Developed incorporating feedback from professional photographers, the EOS 1D MARK IV features a new Canon 16.1MP APS-H CMOS sensor and a brand new 45-point Auto Focus (AF) system with 39 f/2.8 sensitive cross-type points, providing a wide selection of precise focus areas across the frame.  Dual “DIGIC 4” processors provide the power to shoot continuous, high-resolution images at up to 10 frames per second (fps), as well as delivering the widest ISO range ever to feature in a Canon camera.

 “Throughout the EOS 1D MARK IV’s development, we’ve carefully studied feedback from our photographers and developed a camera to meet their specific requirements” said Mr. Shinbori, Senior General Manager of Camera Development Center, Canon Inc. “With a brand new, high-quality CMOS sensor and Dual “DIGIC 4” processors, the Canon EOS 1D MARK IV allows photographers to be the first to get the highest quality images to picture desks in what is becoming an increasingly competitive market.”.

  • Highly sensitive, cross-type focusing – capture every detail at speed

The Canon EOS 1D MARK IV features a completely new 45-point AF system, with 39 f/2.8 sensitive cross-type points located across the frame, providing consistent AF on static or moving subjects, no matter which AF point is being used.  All 45 AF points are user selectable and now more sensitive, with the AF points towards the edge of the frame offering identical levels of performance to those in the centre.

The entire AF system is managed by a dedicated microprocessor, providing fast, accurate focusing – even when shooting continuously at 10fps.  Canon’s newly-evolved AI Servo II AF offers more precision when tracking moving objects, utilising the power provided by the dedicated microprocessor to improve overall tracking accuracy and increasing focus reliability in low-contrast and extremely bright conditions.

To provide increased flexibility, a vast range of manual and automatic AF control options are available including - with lenses featuring an AF Stop button - Canon’s new Spot AF feature.  Spot AF offers a more precise focus area to meet the needs of photographers that require pinpoint focusing.  A 63-zone metering system enables the use of multiple metering modes, with the dedicated sensor linked to the 45 AF points, providing AF point-linked and multiple spot metering options.

The EOS 1D MARK IV also features orientation-linked AF points, an orientation sensor controlled feature that enables photographers to store separate AF points for different camera positions.  Covering both horizontal and vertical shooting positions (both grip up and grip down), orientation linked AF points offers the flexibility to quickly change camera orientation when shooting with the AF settings switching to suit the subject.  AF point registration enables the photographer to store an alternate AF point that can be used at the touch of a button.