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Sony introduces the α7 II

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PA News Team, 21 November 2014 09:50

Sony has announced the α7 II (ILCE-7M2), the next in the α7 series of interchangeable-lens models and the world’s first camera with optical 5-axis image stabilisation designed for a full-frame image sensor.The camera offers outstanding image quality in a compact size and light build, and carries on the traditions of the α7 series, which includes the world’s smallest and lightest ...

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Sony introduces the α7 II

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PA News Team, 21 November 2014 09:50

Sony has announced the α7 II (ILCE-7M2), the next in the α7 series of interchangeable-lens models and the world’s first camera with optical 5-axis image stabilisation designed for a full-frame image sensor.The camera offers outstanding image quality in a compact size and light build, and carries on the traditions of the α7 series, which includes the world’s smallest and lightest ...

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Canon announces the EF 100-400mm f/4.5-5.6L IS II USM

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PA News Team, 11 November 2014 09:40

Canon has announced the EF 100-400mm f/4.5-5.6L IS II USM, a new powerful, high-performance zoom lens in Canon’s acclaimed L-series, ideal for passionate sports and wildlife photographers. A successor to the hugely popular EF 100-400mm f/4.5-5.6L IS USM, the new model features a range of upgrades to improve image quality and enhance usability, setting a new benchmark for performance from ...

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Ricoh Imaging announces the HD Pentax-DA 16-85mm f/3.5-5.6ED DC WR

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PA News Team, 04 November 2014 10:52

Ricoh Imaging UK is pleased to announce the launch of the HD Pentax-DA 16-85mm f/3.5-5.6ED DC WR. Designed for use with Pentax K-mount digital SLR cameras, this interchangeable zoom lens provides a high zoom ratio of approximately 5.3x to cover focal lengths from 16mm ultra-wide-angle to 85mm telephoto (for focal lengths equivalent to 24.5mm to 130mm in the 35mm format). Developed ...

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Ricoh Imaging UK reveals new Pentax K-S1 Sweets Collection

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PA News Team, 23 October 2014 15:21

Fast on the heels of the Pentax K-S1, launched in September 2014, Ricoh Imaging UK has today announced the latest additions to this outstanding range of innovative digital SLR cameras - the Pentax K-S1 Sweets Collection. The new collection includes three new colour ways - Strawberry Cake, Blue Cream Soda and Lime Pie, all of which incorporate stunning design and streamlined, ...

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Sigma announce 18-300mm F3.5-6.3 DC MACRO HSM

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PA News Team, 10 October 2014 15:38

A high ratio zoom lens often requires compactness and enhancement of additional features to be capable enough to cover various shooting scenes with convenience and versatility. When travelling with minimal equipment the lens needs a wide zoom range especially as a telephoto lens may be needed unexpectedly without time to switch lenses. With this in mind Sigma has announced the ...

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Olympus M.ZUIKO DIGITAL ED 12mm 1:2.0 wide-angle lens available with classic black metal finish

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PA News Team, 09 October 2014 16:21

Alongside professional image quality, owners of Olympus OM-D and PEN system cameras cite iconic design as a priority when choosing their photographic equipment, and that includes lenses. Which is why Olympus now offers one of its most popular and versatile Micro Four Thirds lenses in black: the wide-angle M.ZUIKO DIGITAL ED 12mm 1:2.0, with a fixed focal length. For fans ...

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Canon and Stella McCartney unveil limited edition camera bag collaboration

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PA News Team, 09 October 2014 16:18

Canon and Stella McCartney have announced an exclusive collaboration unveiling the limited edition Linda camera bag. Named after Stella’s mother and specially designed for the Canon EOS 100D White, the Linda camera bag combines fashion and technology with creativity and style. Functional without compromising on style and true to Stella McCartney’s vegetarian philosophy, the Linda camera bag is completely cruelty free, ...

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Ricoh Imaging unveils two new underwater compact cameras

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PA News Team, 08 October 2014 23:05

Looking for the perfect underwater camera, or rugged model to help capture your next adventure?  Then look no further than the RICOH WG-30 and WG-30W, the latest digital compact cameras to join the WG-series from RICOH IMAGING UK, LTD. Boasting an array of advanced features these compact, lightweight cameras with waterproof bodies are able to hold their own in the ...

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Manfrotto introduces Pro Light Element Covers

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PA News Team, 08 October 2014 17:18

The Pro Light Elements Cover range provide a series of practical, protective covers for DSLR’s, professional flash and lens attachments, and mirrorless cameras. Covered in a special coating, the fabric is water resistant, helping to keep your gear dry when the weather turns. Each cover features a simple, intuitive design to allow for easy access to all of the camera ...

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Case Logic introduces new bags to its Reflexion Collection

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PA News Team, 08 October 2014 16:33

Case Logic’s Reflexion Collection features fashion-forward bags that go beyond carrying gear. The Reflexion line includes backpacks, slings and holsters to make a statement with their exclusive design, whilst providing the versatility and protection needed by artists and professionals. The award-winning Reflexion DSLR + iPad Medium Cross Body Bag stands leagues above the typical photo bag. This ultramodern bag can ...

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